Remco de Graaf

Remco de Graaf

Director of Content Reshift Digital · Founder SkyStatus

Haarlem, North Holland, Netherlands

Over 25 years of turning ideas into sustainable digital media businesses. Today I lead the Photography, Tech, Games and Publishing divisions at Reshift Digital as Director of Content and Management Team member, driving strategy, profitability and AI-led transformation across multiple brands.

Founder of SkyStatus, an AI-driven Flying Blue intelligence platform. Co-founder of Zoom.nl (2004), the Netherlands' leading photography community with 120,000+ members. Built two profitable e-learning ventures from scratch: Zoom Academy (80,000+ paying customers) and Tech Academy (32,000+ paying customers). Spearheaded the launch of ID.nl, Reshift's most successful website launch.

Earlier: editor-in-chief at IDG Netherlands (Computer!Totaal, Tips & Trucs, iPhone Magazine), Managing Director and Editor-in-Chief at Focus magazine where I turned significant losses into profitability within two years, and Editor-in-Chief at Discovery Magazine NL. Trained as a journalist (HU Utrecht, 1998) with a postgraduate in Higher Management (NCOI, 2009).

By the numbers

25+ years in publishing
110k+ paying e-learning customers
120k+ Zoom.nl community members
15x Tips & Trucs growth

Career

2025 - present
Founder · SkyStatus
AI-driven Flying Blue intelligence platform.
2015 - present
Director of Content · Reshift Digital
Management Team. Photography, Tech, Games and Publishing divisions. AI transformation lead.
2012 - 2014
Editor-in-Chief · Discovery Magazine NL
Official publication of Discovery Channel Netherlands.
2010 - 2014
Managing Director, Publisher & Editor-in-Chief · Focus magazine
Shareholder Focus Media Groep. Turned significant losses into high profitability within two years.
1999 - 2010
Editor-in-Chief · IDG Netherlands
Computer!Totaal, Tips & Trucs, iPhone Magazine. Co-founded Zoom.nl in 2004. Pioneered user-generated content publishing.

Projects

SkyStatus AI Flying Blue platform Reshift Digital Digital media publisher Tech Academy 32,000+ paying customers Zoom Academy 80,000+ paying customers ID.nl Home tech & lifestyle Zoom.nl Photography community

Featured in

Wikipedia Focus (tijdschrift) - named as new editor-in-chief in 2010 2010 Adformatie Focus Media Groep samen met HUB Uitgevers 2010-07 Emerce Tech Awards bekroont de beste producten van 2018 2018-12 Villamedia Computermagazine PCM stopt na 39 jaar 2022-08 Blokboek Oudste techtijdschrift PCM stopt ermee 2022-08 PhotoQ Focus wordt onderdeel HUB Uitgevers 2013-12

Selected writing

Frankwatching Bouwen met AI zonder programmeren: code was het kleinste deel 2026-04 Frankwatching All articles - author archive ID.nl All articles - author archive

Find me elsewhere

Send a message